Internet Marketing and Business Tips, with concentrations on Search Engine Marketing, Social Networks, and Internet Programming advice from The Search Artist: Joseph Franklyn McElroy
From magazine "Open" issue September 2001 - "The McElroys kick open the doors of old business models and capitalize on what they believe."
Jeremy Wright purports a common misconception about new companies doing business online: That you need 99.999% uptime or you are toast. Not so. Basecamp does not have that. I think our uptime is more like 98% or 99%. Guess what, we’re still here!
Wright correctly states that those final last percent are incredibly expensive. To go from 98% to 99% can cost thousands of dollars. To go from 99% to 99.9% tens of thousands more. Now contrast that with the value. What kind of service are you providing? Does the world end if you’re down for 30 minutes?
