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Friday, September 26, 2008
Being Human
I was recently talking to Donna.about my rededicated effort to be "human" in my approach to life. As opposed to being "animal," I intend to communicate more clearly to myself the actual results I desire from my actions. For example, when I eat something I really want to achieve health and well-being, not fullness and emotional support.
"Human" communication is also important when writing your SEO content. Think about it. What is the desired result of your marketing campaign? To communicate your message to other humans who will buy from you.
Nasty, keyword stuffed prose just won't accomplish your desired outcome. Traffic is important, sales feeds your babies. So no matter where you plan to put content, make sure it is human readable.
-- Post From My iPhone
posted by joseph mcelroy @ 3:57 PM
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Wednesday, September 24, 2008
Sharing is not always a good idea
When you go to pick a hosting account for your website, if you intend to get search engine results do not use a shared IP account. Get a hosting package that provides a unique IP for your domain.
Not only do you avoid being blocked by corporate firewalls because someone else sharing the same IP is a porn site, you also get a quicker trust factor from the search engines. Trust is important because until you are trusted, you remain low in the rankings no matter what you do.
Another piece of advice to build your domain's trust: always make sure your registration has over a year before it expires. Google thinks spammers are cheap and lazy - only registering domains for a year and on shared IP accounts.
-- Post From My iPhone
posted by joseph mcelroy @ 6:15 PM
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