The Search Artist
Joseph Franklyn McElroy

Call Me 646-279-2309
Home     About Me     My SEO Firm     Facebook     Twitter     LinkedIn     Gather     Art    

May 15, 2009

This blog is published on Amazon Kindle (pending approval)

Filed under: marketing — joseph-franklyn-mcelroy @ 10:33 am

I just went through a very simple process to publish my blog to the Amazon Kindle platform!  A beta program that went live Wednesday allows my RSS feed to be available in the Kindle Store. I am still pending approval, but have high hopes that I will be accepted. You have to have your Tax [...]

May 14, 2009

Trademark Keywords can be used in Google Ad compaigns

Filed under: marketing — Tags: — joseph-franklyn-mcelroy @ 9:49 am

Just not in the copy. In order to generate more revenue, Google is kicking up a controversial strategy to allow competitors to use each others trademarks in the keywords that cause ads to surface when people search for such things as brand names. Starting June 4, 200 countries (including the USA – see list here).  [...]

May 13, 2009

Google Introduces Rich Snippets

Filed under: marketing — joseph-franklyn-mcelroy @ 1:57 pm

Google helps users find pages by showing them a small sample of content  on page – this is called the “snippet.” Google uses a variety of techniques to create snippets and give users relevant information about what they’ll find when they click through to visit a site. Well, Google just recently announced Rich Snippets, a [...]