I was not always a person who networked to get business. Or so I thought. Being a tech guy at the start of my business career, I relied on a technical trick to get projects. Before anyone else was faxing from their computer, I was using the mass fax blast as a way to drum [...]

Every business owner is looking for ways to market their business in an affordable manner. You hear about the Web being a fantastic gateway to opportunity. In fact, according to ComScore Media Metrix, Americans are conducting an estimated 790 million searches per week. Yet how do you bake and eat your cake without [...]

* Block appropriately: Rather than letting our algorithms determine the “best” version of a document, you may wish to help guide us to your preferred version. For instance, if you don’t want us to index the printer versions of your site’s articles, disallow those directories or make use of regular expressions in your robots.txt file. [...]

Whether you have outsourced your SEO campaign or are performing it in-house, here is a quick list on how to lose ROI and create diminishing returns for your business. Why 13? Well, because that’s your lucky number!
1. Make and upload site changes using old un-optimized backup files rather than the more recent [...]

As software development gradually evolves from art toward engineering, more and more developers appreciate the importance of measuring the work they do. While software metrics can help you understand and improve your work, implementing a metrics program is a challenge. Both the technical and the human aspects of software measurement are difficult to manage.

A Performance Artist walks into a bar, and the bartender stares at him. “You know,” says the bartender, “we’ve got a drink named after you.” “Really?” says the Performance Artist. “You’ve got a drink named Harold?”

Digital rights management (DRM) is the umbrella term referring to any of several technologies used to enforce pre-defined policies controlling access to software, music, movies, or other digital data. In more technical terms, DRM handles the description, layering, analysis, valuation, trading and monitoring of the rights held over a digital work. In the widest possible [...]

Ever wonder what determines the order in which ads appear on your site? Then you’ve wondered about the Google AdWords ad ranking system. AdWords is the advertising platform thousands of advertisers use to place their ads on the Google network. Once an ad is in the AdWords system, it competes against other ads to appear [...]

Organized your pencils and pens lately? Sorted your clothes into a logical system in your drawers? Then you already understand the basic elements of good design: it’s practical, it’s systematic, and it makes life easier.
In the same way, marketing materials that use good design make business easier for your customers. Layout and presentation make the [...]

Society’s obsession with winning permeates our sports, arts and politics. And it threatens to make us all losers.