So we are not the only Web Marketing company that has realized the fundamental need for companies engaged in SEO marketing to start implementing various community building strategies. The fine people of SEOMoz have a writer named Mackenzie Fogelson who is writing quite a bit about Community. Her most recent post listed some benefits of community building for marketers and had a solid infographic for building a community (see below). Her main points were that Community helped you weather the algorithm changes of Google, build equity for your business, have goals and purpose for your business marketing, stand out from your competition, and put a focus on goals, not tools.
An infographic on How to Build an Online Community by the team at Mack Web Solutions
- Are Your Google Plus and SEO Working Together? If Not, You’re Missing Out! (assistsocialmedia.com)
- SEO as a part of Integrated Marketing Communications (anvitar.com)