See Our Work
Pier Head Associates is a General Contractor in Manhattan, building some of the most impressive interiors in all of New York City. They approached CorporatePA to create a new design for their corporate website. The site was in need of a major overhaul, but it was critical that their existing search engine rankings not be affected. Additionally, the site needed to become a strong brochure targeted at architects, to support the Direct Marketing efforts of the firm. Finally, the staff at Pier Head requested the ability to manage new and constant changes to their website without third party intervention.
CorporatePA met these challenges by creating a design consistent with the brand image of Pier Head, and utilizing the origin of the firm name, a dock in Liverpool, as a central theme of the site..."X" marks the spot. In the center of the "X" is a stage setting where we effectively presented flash commercials and portfolio samples to support the brochure needs of the Direct Marketing department. We integrated an Open Source CMS and trained staff on updating content on the stage. We also created separate entry points to funnel different classes of users to different information and form conversion pages for self-selecting lead generation.” http://www.pierhead.com